RIM CEO Thorsten Hiens just announced that Research in Motion is no longer known as “RIM,” and will be simply known as “BlackBerry” going forward. “We have reinvented the company, and we want to represent this in our brand,” Heins said. The company’s new tagline, as seen above, is “One brand. One promise.” Developing …Gallery: RIM becomes BlackBerry Filed under: Cellphones, Handhelds, Mobile, RIM Comments