Netflix busted for using actors in crowd at Canadian launch event

Netflix certainly didn’t have much trouble attracting interest in its Canadian launch today — the country’s waited long enough, after all — but it looks like it nonetheless went a bit too far in its efforts to build up buzz at its press event. It turns out that many of the onlookers at the event were actually actors hired by Netflix, at least some of whom went as far as to talk to the press and pass themselves off as regular people — regular people who happen to be really enthusiastic about Netflix, of course. An information sheet handed out to the extras reportedly even told them to “play types” and “behave as members of the public” who just “happen upon a street event for Netflix and stop by to check it out.” After word of the shenanigans got out, Netflix quickly issued an apology, of sorts — the company’s VP of corporate communications, Steve Swasey, said that he was “unaware” that a script was handed out to the extras, and that “some people got carried away and it’s embarrassing to Netflix.”

Netflix busted for using actors in crowd at Canadian launch event originally appeared on Engadget on Wed, 22 Sep 2010 19:11:00 EDT. Please see our terms for use of feeds.

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Microsoft Security Essentials Going Free for Small Businesses in October [Security]

Microsoft Security Essentials has always been free for personal use, but now our favorite Windows security suite is coming to small businesses as well. Starting in October, small businesses will be able to license Microsoft Security Essentials for no cost on up to ten PCs. Compared to other anti-virus solutions that may not seem like a huge savings, but subscription costs definitely add up over time, and you can never go wrong cutting costs in a small business—especially when it's just as good as other anti-virus applications. [Microsoft Partner SMB Community Blog via Download Squad] More »







Google Docs gets web fonts, Google Font API

As part of an ongoing improvement of the Google Docs platform as a collaboration tool, Google is now implementing web fonts as part of its word processing repertoire. Typically, text on a webpage is rendered from fonts located on your own computer. This practice has led to the standardization…

Microsoft expanding Zune internationally, Zune Pass coming to UK, France, Italy, and Spain

It’s been years of waiting, but Microsoft is finally expanding the Zune service internationally — a move that precedes the big Windows Phone 7 launch. Version 4.7 of the Zune software will be the desktop sync client for WP7 devices, and as such it’ll be available in more than 20 countries. Don’t get too excited, though — Zune Marketplace is a much more complicated situation, since Microsoft has to hammer our agreements in every country, and it’s not coming everywhere with every feature. Here’s the breakdown:

  • The Zune Pass subscription service will hit the UK, France, Italy and Spain, offering unlimited streaming for £8.99 / €9.99 per month but no ability to keep 10 tracks a month as with the $14.99 US service.
  • Music purchases will arrive in the UK, France, Italy, Spain, and Germany, and the format will be unencumbered MP3.
  • Video purchases will come to the UK, France, Germany, Canada, Australia, and New Zealand, with playback support across the PC, Xbox Live, and Windows Phone 7.
  • Video rentals will hit the UK, France, Italy, Spain, Germany, Austria, Belgium, Ireland, Netherlands, Switzerland, Mexico, Canada, Australia, and New Zealand, and can be synced to the PC, Xbox Live, and Windows Phone 7.

Yep, it’s a little complicated unless you live in the UK or France, but we’re sure Redmond’s working furiously to wrap up all the deals it can. We’re also a little bummed that international Zune Pass subscribers won’t be able to keep 10 tracks a month, but hey — there’s a reason why America is awesome, and it’s not just football. Full PR after the break.

Continue reading Microsoft expanding Zune internationally, Zune Pass coming to UK, France, Italy, and Spain

Microsoft expanding Zune internationally, Zune Pass coming to UK, France, Italy, and Spain originally appeared on Engadget on Mon, 20 Sep 2010 19:00:00 EDT. Please see our terms for use of feeds.

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HP says webOS tablets to be ‘similar to the iPad’

HP’s been saying it’ll use webOS on a tablet since the first moment it bought Palm, but it looks like things are starting to pick up ahead of that “early 2011” due date — in an email to the Palm Developer Community, HP’s Peter Helm says webOS will be used on “tablet-style devices similar to the iPad.” Check it:

Now that we are officially part of HP, we are going full speed ahead with our applications initiative. Our proprietary operating system, webOS, is now the OS that will be used in HP’s mobile devices. This includes mobile handsets as well as tablet-style devices similar to the iPad. We will accordingly leverage Palm’s ability to innovate and the scale of HP’s vast install base and distribution network previously unavailable to us.

Yeah, that’s pretty much the Rorschach test of seemingly-innocuous quotes; you can read it as anything from a meaningless passing reference to the market leader to an overt hint that we’ll be looking at an ARM-based device with a 9-inch display and a lengthy battery life. The possibilities are endless — let’s just hope whatever Palm and HP are actually working on delivers on the enormous promise of the platform.

[Thanks, Pierre-Marc]

HP says webOS tablets to be ‘similar to the iPad’ originally appeared on Engadget on Mon, 20 Sep 2010 15:09:00 EDT. Please see our terms for use of feeds.

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BlackBerry Storm3 caught on camera?

Theoretically, we think this could just be a really well-executed Photoshop mashup, but considering how good RIM is at keeping industrial design elements consistent from device to device, we tend to believe this alleged shot of a BlackBerry Storm3 in the wild. Specs are said to include a 3.7-inch display — up significantly from the Storm2’s 3.2-inch example and better suited to take on 2010’s top-tier touchphones — along with 8GB of onboard storage. We’d also heard in the past that the Storm3 would be slated for BlackBerry 6, a 5 megapixel cam, and a late-2010 launch on Verizon, and the new rumor of integrated mobile hotspot functionality would corroborate that a bit since Big Red’s really pushing that feature as a plan add-on these days. Torch owners, feeling any tinge of envy, or are you at peace with your decision?

BlackBerry Storm3 caught on camera? originally appeared on Engadget on Mon, 20 Sep 2010 13:39:00 EDT. Please see our terms for use of feeds.

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Intel wants to charge $50 to unlock stuff your CPU can already do

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Hold onto your hyperthreaded horses, because this is liable to whip up an angry mob — Intel’s asking customers to pay extra if they want the full power of their store-bought silicon. An eagle-eyed Engadget reader was surfing the Best Buy shelves when he noticed this $50 card — and sure enough, Intel websites confirm — that lets you download software to unlock extra threads and cache on the new Pentium G6951 processor. Hardware.info got their hands on an early sample of the chip and discovered it’s actually a full 1MB of L3 cache that’s enabled plus HyperThreading support, which translates to a modest but noticeable upgrade. This isn’t exactly an unprecedented move, as chip companies routinely sell hardware-locked chips all the time in a process known as binning, but there they have a simpler excuse — binned chips are typically sold with cores or cache locked because that part of their silicon turned out defective after printing. This new idea is more akin to video games that let you “download” extra weapons and features, when those features were on the disc all along. Still, it’s an intriguing business model, and before you unleash your rage in comments, you should know that Intel’s just testing it out on this low-end processor in a few select markets for now.

[Thanks, Brian]

Intel wants to charge $50 to unlock stuff your CPU can already do originally appeared on Engadget on Sat, 18 Sep 2010 18:21:00 EDT. Please see our terms for use of feeds.

Permalink   |  sourceIntel Upgrade Service (1), (2)  | Email this | Comments